Orlando Roller Derby Rebrand Announcement – Part 1
You may have heard whispers. You might have heard more, but it’s time to make it official.
Orlando Psycho City Derby Girls has rebranded! That means a new name, new imagery, and an exciting new structure.
After 8 years as Orlando Psycho City Derby Girls, we are proud to announce that we will move forward into 2017 and beyond as Orlando Roller Derby.
2016 was a year of big changes for our league. We were accepted to and graduated from the Women’s Flat Track Derby Association (WFTDA) Apprenticeship Program. We grew in number of skaters and volunteers. With those changes, we wanted our name to be inclusive of all our league members regardless of gender. It’s a new year, and, as a new WFTDA member league, the time is right for us to change our name and logo to better reflect not only the inclusiveness of our sport and league but also the vibrant, sunny City Beautiful that we play for and love.
We are Orlando. We are Orlando Roller Derby.
New Travel Teams
In addition to our overall league rebrand, we’ve also restructured and rebranded our travel teams. That’s right TEAMS.
Where we used to have one travel team, made up of our all star skaters; we now have two travel teams. Our all star team, formerly known as the Straight Jackettes, will now be the Ozone Slayers. This team is comprised of Orlando’s top skaters. They are striving to put Orlando on the map by going head-to-head against other WFTDA teams.
Our new travel B team is the Sun Blockers. This second travel team is a place for skaters to take their skills to the next level, focusing on growth and improvement, while playing competitively against leagues across the state.
Things to Watch For
Home Teams – We know all of you are wondering about our home teams. All three teams also got new names and logos. That’s why this article is only Part 1. Stay tuned for our release of the home team branding.
Merchandise – With a new name and logo comes new merch. Be sure to check it all out at our first home team game of the season on May 21.
Website – Obviously there is still a lot of work to do to get Orlando Roller Derby updated and ready for action. Bear with us as we update our website to reflect all of our new branding.
We hope our fans can agree that this rebrand is a move in the right direction for us. We’re really excited for what the future of our league looks like and we can’t wait to show you all what we’ve got.
As we enter the new season, we aim to bring you the same exciting, hard-hitting, and highly-competitive roller derby that you’ve come to know from Orlando Roller Derby. We hope to see you at our home opener – our St. Patrick’s Day Scrimmage on Sunday, March 12!